These are the campaign logos our group came up with for each year, which everybody as a whole worked on whether it was the fonts, colors, or concept. Pennsylvania First and Foremost was created on the concept that Pennsylvania has actually been the birth place of many things, so we wanted to highlight the fact that PA is a true pioneer state. Build PA was created on the idea that when you “ Buy PA, You Build PA”, which was our catch phrase and idea to get business owners to bring their production to PA. This was portrayed by us showing that Pennsylvanians are hard working, humble people.

PA First and Foremost Video

For this competition, I was tasked with making a video that would be used for social media and help bring another aspect to our campaign that other teams did not. The main concept behind this video is to use the shape of Pennsylvania as a containment device to show off the diverse scenery of PA.